What ASHI Doesn't Want You To Know

ASHI has paid tons of money in advertising to mislead the public - particularly real estate agents - into thinking that it restricts its membership to only the best home inspectors and that those who do not wish to belong to it are less than the best. This blog is dedicated to provide the full side of the story that ASHI's advertising agency prefers not to include.

Saturday, June 04, 2005

ASHI Inspectors Given a Script to Write Branding Articles

Just in case you may have thought that all of these quotes in the newspaper from ASHI members have either been solicited by the media or spoken by the local ASHI inspector, think again.

It appears that ASHI provides a news script with a "fill in the blanks" to assist in its propaganda march, telling local inspectors what to tell the media. Maybe they do this because so many of their inspectors know better and could never come up with this kind of garbage on their own.

Here is a copy of one of them.

Use the same news release for yourself, and just replace the words referring to ASHI with your own organization and, the next time you see an ASHI member, thank him for paying for it.

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